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Incorporate cash flow projections and consider market trends to predict revenue growth. From there, the focus can shift to the financial performance that is expected to flow from the team. The typical place to start is with the three financial statements from the prior period — the balance sheet, the income statement (or profit and loss statement), and the cash…

If you seek funding from a bank or investor, your business plan will be especially important because it is how potential lenders and investors will understand your business. The specific amount you charge your clients for bookkeeping services will depend on your certifications, years of experience and familiarity with the client’s business. Some popular options include QuickBooks, Xero, FreshBooks and…